The audience is very happy to mention you to Jacknife is top the fresh new wade-to-paign to own Hard rock Resort & Gambling enterprise Ottawa-the new brand's very first-ever before Canadian area! Since the Hard-rock embarks towards a $350M expansion and you will rebrand, we have been honoured in order to profile a campaign that not only honors Tough Rock's heritage plus amplifies the energy inside Ottawa.
Noted for providing immersive enjoyment feel all over the world, the difficult Material� is definitely your favourite around the world destination for neighbors and you can visitors equivalent. The brand is actually an exciting day and age away from extension and you will revitalization, plus the phase is determined to own a grand opening off Canada's very first Hard-rock Lodge & Gambling enterprise � that have Jacknife best the fresh charge to cultivate the fresh wade-to-paign due to their Ottawa location.
HRI became the first myself-possessed gambling team appointed an effective U
�Our 350 billion money extension and you can rebranding often interrupt the resort, enjoyment, hospitality, and you will playing marketplaces within the Eastern Ontario and you will beyond,� says Christine Crump, Chairman out of Hard rock Resort and you may Local casino Ottawa. Canadians won't need to get across a boundary to tackle all of that Hard rock is offering. Jacknife's performs coincides towards globe-classification works and you can experience i send to the traffic.�
The brand new extent from Jacknife's functions includes a full strategic and creative growth of the latest wade-to-paign, with a watch strengthening excitement and you can operating involvement across all touchpoints. The fresh campaign will embody the new substance out of Tough Rock's bright society, guaranteeing the hole will get a beacon having activity candidates.
�We are very happy to come together which have a worldwide brand such Hard rock in the such a crucial moment,� states Mikey Richardson, Co-Creator and you can Manager Imaginative Director at the Jacknife. �The lead-up to the new 2025 launch provides the chance to carry out some thing it's captivating-a strategy that not only celebrates Tough Rock's heritage and in addition amplifies the power for the Ottawa.�
That it commitment emphasizes purpose-determined storytelling, having one another Jacknife and difficult Rock Lodge & Casino Ottawa focused on curating a smooth, high-feeling brand name sense that may set the new stage to have a grand starting like not one.
Hard-rock All over the world (HRI) is one of the most international accepted people that have spots during the more than 74 nations comprising 313 locations where is owned/signed up or addressed Accommodations, Casinos, Rock Sites�, Live performance Sites and you will Cafes. The Unity by Hard-rock� international support system perks participants getting undertaking energy casino whatever love around the using characteristics all over the world. HRI together with circulated a jv called Hard rock Electronic inside the 2020, an on-line sportsbook, merchandising sportsbook and web sites betting system. Beginning with a keen Eric Clapton keyboards, Hard-rock owns the fresh world's largest and most rewarding distinct genuine musical memorabilia at the over 88,000 parts, that are shown during the its urban centers all over the world.
S. Best-managed Company because of the Deloitte Private as well as the Wall Highway Journal inside 2021 and contains since already been honored fourfold. Hard-rock has also been recognized because of the Forbes among the many World's Best Employers, along with Better Companies for women, Variety and The fresh Grads and you can a top Large Manager on the Travelling & Recreational, Playing and Recreation World. On 2022 Globally Playing Prizes, Hard-rock is actually entitled Land-Depending Operator of the year for the 2nd time in four decades.
Hard-rock All over the world already holds capital levels of number 1 investment-degree score businesses: S&P International Recommendations (BBB-) and you can Fitch Reviews (BBB). To learn more about Hard-rock Global, see hardrock or shop.hardrock.
Rideau Carleton Gambling establishment technically exposed while the Rideau Carleton Raceway for the 1962, while the Canada's basic-actually ever five-eighths kilometer oval possesses come a key element of Ontario's use racing community since. Since the inclusion away from playing inside the , the town of Ottawa has had up to $six mil a year and most $106 million overall repayments to have holding Rideau Carleton Gambling establishment contained in this the new National Investment Part.
With desperate expectation of the opening of the the fresh Hard rock Resort & Local casino Ottawa, Rideau Carleton Gambling enterprise remains discover 24/seven, willing to serve their site visitors with similar effort and you will excitement. Hard-rock is actually attempting to create a new state-of-the-ways entertainment studio that in the future give the brand new legendary Hard-rock brand so you're able to Ottawa and you may enliven the city such no time before. Coming features will include a contemporary resorts construction which have 150 bed room, together with twenty two suites, extended gambling flooring in addition to one,five hundred slots, 40 alive-action dining table video game, and highest-maximum betting. Website visitors can also enjoy more than 10 dining, bars, and lounges, for instance the renowned Hard-rock Eatery and you may Council Pine Steakhouse. The resort can also be the place to find the latest classic Stone Store, a-1,800 as well as chair Hard-rock Real time venue, and authentic musical memorabilia.
The newest studio is a significant driver regarding work design and will use over 700 regional people, immediately following complete. Hard-rock Resort & Gambling establishment Ottawa continues the newest tradition off people capital as a consequence of local sponsorships and you will nonprofit partnerships, improving the lifestyle out of residents and you will people the same since is dependent not as much as Rideau Carleton Casino.
Rideau Carleton Gambling enterprise is actually run by Hard rock Worldwide and ruled because of the Ontario Lotto and you can Gaming Company (OLG). Having OLG connection, Rideau Carleton Gambling establishment shows a daily commitment to in control playing with complete utilization of OLG's Plays which is approved from the RG View certification program.
For additional info on Rideau Carleton Gambling enterprise, visit rideaucarletoncasino
Jacknife is actually a separate, full-services innovative brand institution based within the Toronto, Canada. With over 29 years of community sense, Jacknife has been at the forefront of providing exceptional advertising and you can creative approaches to a diverse range of readers. Because of the leverage the new powerful combination of strategic invention, Jacknife allows labels to create significant organization worth from the power regarding development.
